Canyon Ballroom

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Download Our Whitepaper

How to Avoid Digital Transformation Trap

From beacons in retail stores to marketing automation and mobile search, marketers are using technology to keep pace with a customer who moves faster than the brand. The goal is to create “sticky” experiences that promise improved acquisition, conversion, and retention (loyalty). But technology alone isn’t what makes digital transformation, well – transformative.

In this white paper, GeekHive's Chief Strategy Officer, Gene De Libero, shares practical insights learned over his 35-years as a digital innovator, leader, and New York University Digital Marketing adjunct.

About GeekHive

We are a Marketing Technology Consultancy focused on helping our clients get more out of their marketing technology investments. We connect your brand, your technology, and your customers through transformative solutions driven by your business objectives.